Trademarking The Shoey
As we all have heard recently F1 have trademarked the shoey.
The hilarious guy in the video says that the trademarking of the shoey has insulted him as an Australian and as a person and if you don’t know what a shoey is, then grow up.
He goes on to say:
“it’s been a part of Australian culture for years and years, then Formula One decided to f**king trademark it”
The guy is very passionate about the shoey and stated he has been doing them for fifteen years and has even written a song about doing a shoey.
Watch the video until the end where he even has his own ‘shoey’ mugs, honey and not one to leave the ladies but he also has something for you too.
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Liberty media seeking to monetize as much as possible as it seeks to recoup its $8bn purchase, when they seeked to trade mark the ‘SHOEY” they gave a clear idea of the direction they want to head the sports into. they are business man and not petrol heads.